iNails - Hologram Holiday

November 21, 2022

Client

None

Agency

None

Date

September 18, 2011

A Metaverse Makeovers AR installation in a Brisbane nail bar.

While in Tokyo I created and remotely installed the AR experience for Hologram Holidays at a Sunnybank mall in Brisbane . Using a combination of effects, models, videos and computer vision, guests saw their hologram-hosted experiences culminate in an interactive swirl of hypercoloured gem nail art, tropical fishes, and neon fumes.

In between experiences triggered by the hostesses, live Vietnamese TV was streamed via the internet onto a rolling surf of polygonal shards, wrapping them with hypersaturated daytime soaps and Californian pharmaceutical ads.

Original Release:

Be pampered by this shimmering fantasy salon, and teleported to an elusive neon mirage while having a beauty treatment conducted by the Hologram Hostesses in iNails.Hologram Holiday features Augmented Reality enhanced manicures, dreamy exotica soundtrack, and hypersaturated in-flight entertainment.

Hologram Holiday exists as the next incarnation of Metaverse Makeovers - a series of AR infused site-specific interventions and performances in beauty salons.

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