Client
On Running
Agency
Valis
Date
May 1, 2021
November 23, 2022
Client
On Running
Agency
Valis
Date
May 1, 2021
Due to the pandemic, there could be no in-person event for the On Cloud Ultra launch. Instead key influencers and brand ambassadors were sent a locked box with a QR on. Scanning the QR launched this WebAR experience, which ended in the code needed to open the box, creating a 'moment' even in the absence of a launch event.
